Monday, December 5, 2011

A very sweet music video

Music videos have always been a terrific place for artists to try something new and get a little outrageous. Well, the following by singer Kina Grannis and director Greg Jardin is exactly that and then some.

Created for the song, "In your arms," this piece of work slash art, took roughly 288,000 Jelly Bellies and 18 months to create. Pretty impressive, especially when considering that most pop artists these days take about 3 hours to write and produce a hit song. You know, the one about putting your hands up in the air and shouting "oh" or "yeah" or "eh-oh" or something of that nature. But I digress, be sure to watch both  the "making of"and the video itself.

Jelly Belly must also be pretty happy with this kind of free product placement... the best since Lady Gaga's outfit for the Beef Industry Council.