My first cellphone came with another person's list of contacts in it. No wonder Circuit City is in bankruptcy. My wife's latest Blackberry constantly told her she had 2 messages waiting. Were they evil? Well, this new campaign from Net10 would say so.
This attempt to be viral and relate to cellphone users' historically woeful problems certainly does stand out. If you didn't know what the video was for, it sucks you in with that age-old curiosity of "what happens when we put X into the microwave?" And then takes you to a curiously morbid website called: www.no-evil.net.
At the site, you can learn about how evil your current cell phone service is, you can win prizes and you can see why Net10 might be a better choice. It's dark. It's a little contrived. But it's interesting and the viral video has nearly 1.5 million views on YouTube.
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