Wednesday, August 5, 2009

Creating Together Apart

User-generated content has long been a big buzz word for marketers and the online world. Well, Tongal.com has put a new spin on this concept. Tongal enables people to create connected, yet separate aspects of user-generated content all for the common goal of winning some cash. Confused? Here's a video detailing exactly how Tongal works.



This is a great way for people of varying skill sets and passions to create something together. It's also a very interesting look at how people execute differently the same idea. And of course, the winning money part is where the incentive to participate comes in. Very cool. I look forward to seeing where this goes.

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