Tuesday, June 7, 2011

Seriously Interactive Billboard

While some people out there -- that is crazy parents who can't say no to their child's french-fry fit --  will view this McDonald's video game slash billboard as simply another example of how the Big MacCompany is making our world fatter and dumber, I see an example of a very cool idea.

Check out the video and see again how a fun thought married with super-sized technological wizardry can create a wonderful marketing experience.

No comments: